If content is king, then video content is truly the king of kings. We are living in an age when the most engaging media has to be easily accessible, personalised, and visually appealing – and video ticks all of these boxes.
When creating searchable content, often a great deal of importance is placed on shaping content to meet the demands of Google. But Youtube is, in fact, the world’s second most popular search engine, and content should also be produced with the influence of this platform in mind.
Plus, Google loves video too. A survey carried out by AimClear found that video listings within Google search results experience a 41 percent higher click-through rate than their plain-text neighbours.
If you are serious about SEO, videos need to form an integral part of your SEO roadmap and SEO strategy.
Video SEO Strategies
- Professionally designed slideshow videos
We will work with the images that you already possess to create original slideshow videos that gain traction with your core audience. Alternatively we can work with any existing videos you have created for your business marketing.
- Video sharing website accounts
We will set up your business with professional video accounts on the most important video hosting platforms such as Youtube and Vimeo.
- Video publishing and optimised descriptions
We will publish your videos across your video accounts, and also create optimised description copy to ensure that your video content is highly searchable and reaches the optimum number of people.
- Video embeds on your website
We will embed your original video content across relevant places on your website for increased levels of engagement.